Your Website is a Critical Link for Career Seekers

The war for talent continues for almost all industries and the PHCP and PVF industries are no different.  This struggle for high quality employees requires distributors, manufacturers, and manufacturers’ rep firms to make sure every facet of their recruiting efforts is buttoned-up and positioned to best attract jobseekers. ASA has ramped up our efforts under Project Talent to attract interested individuals looking for career opportunities.  As these efforts grows, a major part of our strategy is to drive them to our member websites based on what state a candidate is most interested to start their careers and leverage the strength of ASA members to help close the deal on selling an interested candidate. There’s no doubt that the excitement of each members websites will be a critical component in building the brand of our industry especially since your website is typically the first place any interested candidate will look.  When critically reviewing your company website, you should ask the following questions:

• Does my website make it easy for people to learn more about your culture, unique selling points and the opportunities you have to offer?
• Is there a simple process for applying to a job and do those applications get to the right people?
• Is my website mobile-ready?
• Can people find my site?

In short, after looking at your website, is it compelling enough to make you want to work for your company?
 

To help members, ASA is hosting a webinar on Wednesday, February 22 at 2 p.m. ET / 1 p.m. CT to help answer these questions and provide best practices for career websites.  Register now for this webinar that you don’t want to miss.